Course Public Information Programming

Course Description:

The course intends to ensure that students acquire knowledge on the concepts of communication, communication process and cycle, communication models and theories, psychology of influence and beat reporting. They will also communication systems and models of social responsibility.

Course Objectives:

To have an excellent understanding of the communication issues and their impact on the audience

Learn how to design public information programmes

Learn the skills of implementing and evaluating public information programmes

Expected Learning Outcomes:

By the end of the course, students are expected to:

Appreciate and design public information programmes and messages

Know key public information programmes in their country

Implement and evaluate PIPs